PPC Training

Google AdWords PPC Training

Google AdWords is the most powerful online advertising network, having multiple channel like Search, Display, Video, Mobile etc. Doing this course is a gateway to being an expert Digital marketer.
What you’ll learn

       

  • Drive Consistent, Round-The-Clock Traffic To Your Website or Landing Page
  • Work as PPC, Adwords expert
  •  Professional career in Paid
  • Entrepreneurs success in their fields
  • Use Conversion Tracking To Determine The Value Of Your Ad Campaigns
  • Create, Develop and Optimize Your Own Profitable Google AdWords Campaigns
  • Remarket to Your Previous Website Visitors To Get Them Coming Back To Your Site
  • Advertise Your Products And Services Online Effectively
  • Monetize Billions Daily Searches On Google
  • Boost Traffic and Increase Sales to Your Website

PPC Training Price

$30012 Hours

3 Classes Weekly

  • Each Class 1 Hour

Requirements

  • All you need is a laptop, tablet or smartphone with an internet connection!
  • NO experience with AdWords required!

    Adwords PPC Training Key Learning:

    • Introduction to PPC
    • Define PPC metrics (CPC, CPM, CPA)
    • The theory behind successful online advertising
    • What are keywords, competitors research and creating
    • What keywords are and how to use them to your advantage?
    • Define e- marketing, Video & Mobile Marketing Campaigns, and its importance?
    • Write efficient Ad Copy & Ad Extensions
    • Conversion Tracking, Bidding, and Reporting
    • Adwords PPC Management
    • Adwords best Practices with Case studies through different PPC Projects
    • Important and key features of Google AdWords.
    • Get Familiar through Google AdWords System and Interface
    • Set up accounts your account in local and international
    • Get familiar and create your own Adwords Campaigns, Ad groups and Keywords
    • Work with Keywords Planner Tool and working on KPI and other ways of creating Keywords
    • What keywords are and how to use them to your advantage
    • Research and Competitive Analysis while writing Ads and contents
    • Learn Opportunities to make your Ad more performing and higher returns ROI
    • Ad Previews and Diagnosis
    • Track and learn Ad performance and Quality Score within Google AdWords.
    • How to monitor your campaign performance on a regular basis
    • Integrate Conversions and Goals.
    • Working on Report and Measuring Tools
    • AdWords Account (How to set up your AdWords account from scratch)
    • Campaign Level
    • AdGroups Level
    • Adcopy Level
    • Access Management
    • Working with Keywords and Building Keyword Strategy
    • Keyword Research and Competitor Analysis
    • Opportunity and Keywords Planner Tool
    • Focusing and Targeting Keywords
    • Broad Match, Phrase Match, Exact Match, Broad Term modifier
    • Remove Irrelevant or Negative Keywords
    • Writing Effective Ads in Google AdWords
    • Understanding Google’s Text-Ad Structure
    • Call to Action or Push Marketing Phrases
    • Review of Google’s Guidelines
    • There are many other factors
    • What’s Tools & Other Networks work in PPC/SEM?
    • Creating a solid digital marketing plan
    • Aligning business objectives, strategy and tactical solutions
    • How to spot trouble in your account and what you need to do to fix it